The Skool platform homepage
Skool's main marketing site lives at skool.com. Typing www.skool.com works too — the www version redirects to the bare domain. Either way, you land on the same page: a short pitch about communities and courses, a 'Start free trial' button, and a list of public communities to discover.
What you'll find on the homepage:
- A signup flow for owning a community ($99/month, 14-day free trial).
- A discover tab showing public Skool communities you can join.
- Links to the iOS and Android apps.
- Login button (top right) for existing members.
There's no separate 'www.skool' product. The platform is one URL whether you type the www or not. If you've seen 'www.skool' written somewhere, that's just an old-school way of writing the address — the modern web has mostly dropped the www prefix.

Start your own Skool community in 60 seconds.
14-day free trial — no card required. Most community owners decide whether Skool fits within the first week.
Individual community URLs
Every Skool community gets its own URL slug. The format is skool.com/communityname — never www.skool.com/communityname.
Examples:
- skool.com/aiautomation — Liam Ottley's AI automation community.
- skool.com/synthesizer — Alex Hormozi-led mastermind.
- skool.com/yourname — your own community if you sign up.
Things to know:
- The slug is chosen by the community owner at signup. It's lowercase letters, numbers, and hyphens.
- Slugs are unique platform-wide. First come first served.
- You cannot use a custom domain (yourbrand.com) — Skool doesn't support that.
- The community URL is public. Anyone can visit it; whether they can see content or join depends on the community's settings (public, private, paid).
If someone shared a 'www.skool' link with you, it almost certainly meant to be skool.com/something. The www part is harmless — it'll redirect to the right place.
HTTPS, redirects, and dead links
Skool runs HTTPS-only. If you type http://skool.com, you'll auto-redirect to https://skool.com. Same for www.skool.com → skool.com.
If you're hitting a 404 from a 'www.skool' link, the most common reasons:
- The community owner deleted or renamed the community. Slugs are not preserved when a community is deleted.
- The community paused billing. After grace period, the URL becomes a 404 until the owner reactivates.
- A typo in the slug. Double-check spelling — Skool slugs use hyphens, not underscores.
- Mobile DNS weirdness. Try opening the link on desktop or in a different network.
If you're locked out of a community you paid for, check your Stripe receipt email — the receipt links to the live community URL even if you've forgotten the name.
What to do next
Depending on why you typed 'www skool' into a search bar:
Trying to start a community. Go to skool.com, click 'Start free trial,' pick a slug. You'll have a working community URL in about five minutes.
Trying to join a specific community. Ask the owner for the exact URL — it'll look like skool.com/their-community-name. The discover tab on skool.com lists public communities but won't show paid or private ones.
Already a member, looking for the right URL. Log in at skool.com (top-right Login button). Once logged in, your communities appear in the left sidebar.
Curious about Skool the platform. Read more about how much Skool costs or compare it to alternatives.
If you're an owner planning to scale past manual DMs and basic moderation, take a look at tools4skool — a Chrome extension and dashboard that adds DM sequences, churn-saver, and analytics on top of any Skool community. Free plan available.
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tools4skool plugs the holes Skool ships with. Free plan forever, paid tiers from $29/mo.
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