Community setup template
Slug: Short, ownable, ASCII, lowercase. 1–2 words. Skip your name unless your name is the brand.
Community name: Display version of your topic. 'AI Agency Builders' beats 'My Skool Community.'
About section template:
> A community for [specific niche] who want to [specific outcome]. > > What you'll get: > — [Outcome 1] > — [Outcome 2] > — [Outcome 3] > > Weekly call: [day/time/timezone] > Free to join (or $X/mo).
Fill it with specifics. 'B2B SaaS founders at $10K–$100K MRR' beats 'entrepreneurs.'
Categories (start with 4):
1. Wins — members share what shipped this week. 2. Asks — questions, requests for advice. 3. Resources — useful links, templates, tools. 4. Off-topic — anything outside the niche, light socializing.
Add more categories later when members tell you what they need by what they ask about. Don't over-categorize at launch.

Start your own Skool community in 60 seconds.
14-day free trial — no card required. Most community owners decide whether Skool fits within the first week.
Post templates that work
Welcome post (pinned, day 1):
> Welcome to [community name]. > > This is for [specific niche] who want to [specific outcome]. Not for [who it's not for]. > > The rhythm here: [weekly thing] every [day]. Use [Wins] to share what you shipped. Use [Asks] when you're stuck. > > First action this week: [specific small thing they can do today]. Drop it in [Wins] when done.
Question post template:
> Question for everyone: What's [specific problem] looking like for you this week? > > I'll go first: [vulnerable example from your own work].
Good questions: specific, vulnerable, easy to answer in one paragraph. Bad questions: vague, generic, require an essay.
Resource post template:
> Saved [member] 4 hours yesterday. Sharing here in case it helps you. > > [Link or short description.] > > What it does: [1 sentence]. When to use it: [1 sentence]. Cost: [free / $X / etc.].
Personal post template:
> Honest moment: [vulnerable thing you tried that didn't work]. > > What I learned: [the actual lesson]. > > Curious if anyone else has hit this.
Weekly ritual templates
Monday wins thread (pinned every Monday):
> What did you ship last week? > > Tag your win with one of: [Sales / Build / Learning / Personal]. One sentence is fine. Bonus points for screenshots.
Friday teardown (pinned every Friday):
> Teardown Friday: [member name] is sharing their [specific work]. Drop honest feedback in the comments — what's working, what would you change?
Owner picks one volunteer per Friday from members who've contributed value during the week.
Weekly live call:
> [Day] at [time] [timezone]. Topic: [specific]. Hot-seat slots: 3 (DM me if you want to be on). > > Recording posted to Classroom > Live Calls > [date].
Always recorded. Always posted to the classroom. Members who can't attend live still feel included.
Daily check-in (for habit-formation niches):
> Morning check-in: what's the one thing you're committing to today? > > Reply with one sentence. Tag yourself: [Streaking / Restarting / New here].
The ritual is the heartbeat. Pick one — the one you'll actually run reliably for 8 weeks straight.
DM templates that don't feel slimy
Welcome DM (sent within 24 hours of member joining):
> Hey [name], glad you're in. > > If you're up for it, would love to hear: what brought you here, and what would feel like a win in [specific niche] this month? > > No pressure to reply.
Three sentences. Personal. Low-pressure. Asking a real question. Don't pitch anything.
Day 7 check-in DM:
> Hey [name] — week one in [community name]. Anything you wish was here that isn't? > > Genuinely asking. Easier to add things based on real input.
Day 30 deepen DM:
> Hey [name] — month one. Curious what's been most useful so far, and what hasn't. > > If there's one thing that would 10x your experience here, I want to know.
Cold-member rescue DM (member hasn't logged in for 14 days):
> Hey [name] — noticed you haven't been around. Everything good? > > No pressure to come back if [community] isn't fitting. But if there's something I can help with, I'm here.
Non-pushy. Genuine. The goal is to surface their real reason for going cold, not to guilt-trip them back.
Running these manually past 50–100 paying members is unsustainable. Tools4skool automates exactly these DM sequences with multi-condition triggers (joined community, completed module, days since last activity, tagged X), Churn Saver firing recovery DMs within 60 seconds of cancellation, member tags + CRM pipeline auto-synced. Free plan available; paid tiers $29–$149/month. Kate Capelli's documented case: $59/mo on tools4skool to $4,000/mo more in 2 weeks.
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